Aemorph's nine case-study clients in Singapore and Australia grew their organic search traffic, the visibility your leads and sales start from: eight of them grew 467% on average, and BizCover grew 4,820% across nearly eight years. Normalised to twelve months, the same eight average 840%. Each case study records the client's monthly organic visits before and after the engagement, verified against Ahrefs.
The 840% normalised average annualises engagements of different lengths, from 4 to 56 months, including two short engagements, EZRA Clinic (11 months) and HiBye (4 months). Source: Ahrefs, August 2026.
Written by Kevin Dam, founder of Aemorph, who has practised SEO since 2010 and sits on the Forbes Agency Council. Aemorph is a Google Partner. LinkedIn
Every Case Study Records Visits Before, After and Over Time
Every case study records a client's monthly organic visits before and after the engagement, its length and the percentage change, so you compare each result on the same verified basis. Each card also names the work Aemorph did for that client.
| Case study | Sector | Market | Monthly visits before to after | Period | Change | Annualised rate | Scope | Work done |
|---|---|---|---|---|---|---|---|---|
| EZRA Clinic | Women's health, aesthetics and wellness | Singapore | 210 to 4,005 | 11 months | 1,807% | Short burst, not annualised | A short-burst result from a low base; top-three keywords 4 to 79 | Three on-page recommendations and five backlinks a month, with continuous monitoring |
| Casa Dental | Dental | Singapore | 3,641 to 7,074 | 10 months | 94% | 122% a year | Growth on an established traffic base; top-three keywords 69 to 130, 114% a year | Four main service pages optimised, supplementary content and dental-sector backlinks |
| NCS Singapore | B2B technology | Singapore | 1,497 to 8,614 | 16 months | 475% | 272% a year | A 16-month result in B2B technology and IT services | 27 bespoke informational pieces, a three-month link-building campaign and continuous monitoring |
| Linda Mandarin | Education | Singapore | 860 to 3,238 | 10 months | 277% | 391% a year | A language school's 10-month result; top-three keywords 24 to 70, 261% a year | On-page improvements, refreshed service pages, backlinks and a consistent publishing schedule |
| BizCover | Insurance broker platform | Australia | 894 to 43,989 | Nearly eight years (Dec 2015 to Sep 2023) | 4,820% | 65% a year | How organic search growth compounded across nearly eight years | Product and blog pages optimised, broken links and error pages fixed, and backlinks from relevant sites |
| Eye Concepts | Eyewear and eye care | Australia | 2,008 to 12,483 | 56 months | 522% | 48% a year | A 56-month eyewear and eye care result; top-three keywords 145 to 568 in a separate 10-month window, 415% a year | 24 blog articles over 12 months and a monthly link-building campaign |
| Smile Team | Dental | Australia | 2,506 to 5,629 | 28 months | 125% | 41% a year | A 28-month result for an orthodontics group | Two location-specific blog posts a month and backlinks from local websites and directories |
| Remarkable Furniture | Outdoor furniture retail | Australia | 3,883 to 12,172 | 13 months | 213% | 187% a year | A catalogue restructure and platform migration in ecommerce | Catalogue restructure, WordPress to Magento migration, showroom Google Business Profiles, blog content and link building |
| HiBye | Ecommerce | Singapore | 325 to 1,049 | 4 months | 223% | Short burst, not annualised | An early-stage, short-burst result in ecommerce retail | On-page recommendations for service pages and 12 backlinks a month |
Ahrefs estimates of monthly organic search visits, not AI citations. Annualised rate: the twelve-month compound growth rate. EZRA Clinic and HiBye are short engagements from a low base and carry no annualised rate in this table; the portfolio's normalised average below still includes them. Top-three keyword counts for EZRA Clinic, Casa Dental and Linda Mandarin cover the same period as their traffic. Source: Ahrefs, August 2026.
Across eight of these engagements, organic traffic grows 467% on average, or 840% normalised to twelve months, and top-three keyword rankings grow 612%, or 820% normalised, across four.
| Metric | Raw average | Normalised average | Clients in sample | Note |
|---|---|---|---|---|
| Organic traffic growth | 467% | 840% | 8 | Excludes BizCover; the normalised figure annualises the short EZRA Clinic and HiBye engagements |
| Top-three keyword ranking growth | 612% | 820% | 4 | Clients with tracked keyword data |
Organic search results, not AI citations. Traffic averages cover eight clients (EZRA Clinic, NCS Singapore, Casa Dental, Eye Concepts, HiBye, Linda Mandarin, Remarkable Furniture and Smile Team); keyword averages cover the four with ranking data (EZRA Clinic, Casa Dental, Eye Concepts and Linda Mandarin). Normalised = (end / start) ^ (12 / months) minus 1; for example, Linda Mandarin grew from 860 to 3,238 visits in 10 months, an annualised 391%. Source: Ahrefs, August 2026.
Where to Start by Profile
A case study from your own sector shows a result with familiar buyers under familiar constraints, so it is the fastest route to judging what SEO (search engine optimisation) does for a business like yours.
- Clinics: start with EZRA Clinic.
- Dental practices: start with Casa Dental or Smile Team.
- Optometry and specialist healthcare groups: start with Eye Concepts.
- Insurance and financial services firms: start with BizCover.
- B2B technology vendors: start with NCS Singapore.
- Schools and education businesses: start with Linda Mandarin.
- Ecommerce stores: start with Remarkable Furniture or HiBye.
Why These Results Compound
Duration is the strongest proof in this portfolio: BizCover grew 4,820% across nearly eight years on an annualised 65% a year, a rate in the bottom third of the portfolio, and the traffic kept compounding. AI keeps a map of what every business is and what it does. Each engine answers from what it has learned and looked up about a business across many sources, and the website is only one of them. A business that keeps its facts correct and complete for years, not months, has longer to compound than a faster but shorter engagement allows.
The longest engagement, BizCover at nearly eight years, produced by far the largest absolute gain, from 894 to 43,989 monthly organic visits, on one of the lowest annual rates in the portfolio.
| Client | Market | Before | After | Period | Change | Annualised rate |
|---|---|---|---|---|---|---|
| HiBye | Singapore | 325 | 1,049 | 4 months | 223% | Short burst, not annualised |
| Remarkable Furniture | Australia | 3,883 | 12,172 | 13 months | 213% | 187% a year |
| Casa Dental | Singapore | 3,641 | 7,074 | 10 months | 94% | 122% a year |
| Linda Mandarin | Singapore | 860 | 3,238 | 10 months | 277% | 391% a year |
| EZRA Clinic | Singapore | 210 | 4,005 | 11 months | 1,807% | Short burst, not annualised |
| NCS Singapore | Singapore | 1,497 | 8,614 | 16 months | 475% | 272% a year |
| Smile Team | Australia | 2,506 | 5,629 | 28 months | 125% | 41% a year |
| Eye Concepts | Australia | 2,008 | 12,483 | 56 months | 522% | 48% a year |
| BizCover | Australia | 894 | 43,989 | Nearly eight years (Dec 2015 to Sep 2023) | 4,820% | 65% a year |
Organic search results, not AI citations. Source: Ahrefs, August 2026.
Every result above comes from an SEO engagement, delivered by the same team and SEO discipline the entity-first method grew from; the Brand Codex, your brand fact sheet, and the Ground Truth Guarantee, Aemorph's AI accuracy guarantee, did not produce these results and do not back them.
See Your Business in the Next Case Study
Start with the Showstopper Sensor (Sprint 1), Aemorph's 30-day AI answer sprint, which publishes your approved answers to the showstopper questions buyers put to AI assistants.
Buy the Showstopper Sensor (Sprint 1) on its own and it carries the Ground Truth Guarantee: if ChatGPT, Claude, Gemini and Perplexity still miss your approved facts 30 days after your answers go live, you get your Showstopper Sensor fee back in full.
The Aemorph homepage sets out the full method behind the work.
Start with the Showstopper Sensor
Explore further
Case studies
BizCover Case Study
BizCover case study: organic traffic grew 4,820% across nearly eight years, an annualised 65% a year. Aemorph's Australian insurance broker platform result.
Read →Case studies
Casa Dental Case Study
Casa Dental case study: organic traffic grew 94% and top-three keywords grew 88% in 10 months. Aemorph's Singapore dental result, verified and sourced.
Read →Case studies
Eye Concepts Case Study
Eye Concepts case study: organic traffic grew 522% across 56 months and top-three keywords grew 292% in a 10-month window. Aemorph's Australian result.
Read →Case studies
EZRA Clinic Case Study
EZRA Clinic case study: organic traffic grew 1,807% in 11 months. Aemorph's Singapore women's health and aesthetics SEO result, verified and sourced.
Read →Case studies
HiBye Case Study
HiBye case study: organic traffic grew 223% in 4 months. Aemorph's Singapore ecommerce early-stage SEO result, verified and fully sourced.
Read →Case studies
Linda Mandarin Case Study
Linda Mandarin case study: organic traffic grew 277% and top-three keywords grew 192% in 10 months. Aemorph's Singapore education result, verified and sourced.
Read →Case studies
NCS Singapore Case Study
NCS Singapore case study: organic traffic grew 475% in 16 months. Aemorph's B2B technology SEO result in Singapore, verified and fully sourced.
Read →Case studies
Remarkable Furniture Case Study
Remarkable Furniture case study: organic traffic grew 213% in 13 months. Aemorph's Australian ecommerce SEO result, verified and fully sourced.
Read →Case studies
Smile Team Case Study
Smile Team case study: organic traffic grew 125% over 28 months. Aemorph's Australian orthodontics group SEO result, verified and fully sourced.
Read →