SERP

Before reaching a website, most people usually did not go straight to it by typing the web address. Instead, the first place they went to is search engines such as Google, which then redirected or led them to the site. Google as a search engine is by far the most frequently used, handling an average...

Kevin Dam

11 minutes read

SERP

04 Mar 2024

Rich Snippets: Complete Beginner’s Guide

Have you ever wondered how to make your content stand out on the search engine results page? The simple answer is using rich snippets to showcase useful information for relevant queries. It is a type of markup that allows search engines to display more information about search results on specific types of content. A rich...

What is Link Equity (Link Juice) And How Does It Work?

Link equity is a strategy which SEO specialists employ to improve search engine rankings of their e-commerce website or blog. It is based on the concept that certain website links can pass authority and value from one page to another. This search engine ranking factor has become a trend in the SEO community, particularly among...

Featured Snippet: How To Earn A Spot?

The featured snippet is a much sought-after ranking in the search engine results pages because it typically appears the highest and can increase your website’s visibility. Google displays featured snippets in a special answer box that appears above the regular search results. It contains a basic answer to the user’s search queries and a link...

Kevin Dam

9 minutes read

Top 10 Google Ranking Factors that are important to SEO

Rich Snippets: Complete Beginner’s Guide

What is Link Equity (Link Juice) And How Does It Work?

Featured Snippet: How To Earn A Spot?