Magazine / SEO

SEO

20 Dec 2024

12 Effective Link Building Strategies to Boost SEO: A Comprehensive Guide

Backlinks are key to a successful SEO strategy. A backlink is a hyperlink from one website to another. Search engines, especially Google, use backlinks to assess the relevance and authority of a website. Building high-quality backlinks improves your search engine rankings, increases organic traffic, and strengthens your domain authority. However, not all backlinks carry the...

8 Best Practices to Rocket Page Speed and Improve SEO Results

When it comes to website performance, speed isn't just a nice-to-have—it’s a must. Your website speed directly impacts your SEO rankings, user experience, and conversion rates. With Google prioritising speed in its ranking factors—especially through Core Web Vitals—website speed directly impacts your ability to rank well in search engines. Here are eight essential tips to...

SEO Schema: What Is It, Benefits, 8 Step Setup & Best Practices

Schema markup might sound complex, but it’s one of the most effective tools for improving your website's visibility in search results. By providing search engines with a deeper understanding of your content, you’re more likely to achieve enhanced search results, often called “rich snippets.” In this detailed guide, we’ll walk you through how to implement...

12 SEO Metrics You Must Track in 2025

Search Engine Optimisation (SEO) is more than just climbing up search engine rankings —it's about understanding the data behind your SEO performance and using that information to drive smarter decisions. This article provides a detailed breakdown of the 12 must-track SEO metrics, helping businesses focus on the KPIs to improve online visibility, user engagement and...

9 Proven Strategies for Google My Business Optimisation

Local businesses need every tool available to increase visibility and draw in customers. One of the most powerful—and often underused—tools for local SEO is Google My Business (now called Google Business Profile). Optimising your Google My Business profile can improve your local search presence, increase customer engagement, and enhance your credibility. This guide will dive...

12 Local SEO Strategies to Dominate Singapore Results

Local SEO is one of the most powerful ways for businesses in Singapore to attract nearby customers. In a competitive market like Singapore, ranking in local search results can significantly boost your visibility, drive foot traffic, and increase conversions. The key is implementing effective strategies targeting local audiences and establishing your business as a go-to...

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