--- title: "6 Best Multichannel Marketing Tools in 2027 | Aemorph" url: https://aemorph.com/saas-tools/multichannel-marketing/ description: "Six multichannel marketing platforms compared for 2026: HubSpot, ActiveCampaign, EngageBay, SendPulse, Ortto and MoEngage, with verified pricing and fit." schema_type: Article publisher: Aemorph publisher_entity: https://aemorph.com/entitymap.json#org_aemorph language: en-SG updated: 2026-10-28 --- SaaS tools # 6 Best Multichannel Marketing Tools in 2027: Reach Customers on Every Channel From One Platform **A multichannel marketing tool runs your email, SMS, WhatsApp, social and website messages from one system, so every customer gets a consistent, timely message on the channel they actually use.** The six platforms below cover CRM-led marketing, automation-first nurturing, budget all-in-one suites, messaging-heavy outreach, data-driven journeys and mobile-first engagement. Pick by your priority channels and how much automation your team manages today. Written by [Kevin Dam](https://aemorph.com/about/), founder of Aemorph, who has practised SEO since 2010 and sits on the [Forbes Agency Council](https://councils.forbes.com/profile/Kevin-Dam-Global-Search-Architect-%7C-SEO-GEO-AEO-IMO-LLM-Visibility-Aemorph/4c8c7a38-1285-470d-8ea8-e517a310a00b). Aemorph is a [Google Partner](https://www.google.com/partners/agency?id=4441861842). [LinkedIn](https://www.linkedin.com/in/kevindam) ![Multichannel marketing tools](https://aemorph.com/media/saas-tools/multichannel-marketing/multichannel-marketing-tools-1.jpg) ## Why Multichannel Marketing Tools Matter to Your Growth **Running every channel from one platform cuts repetitive work, keeps your message consistent and shows which touchpoints move customers to buy.** Automation sends the right follow-up when a customer acts, and a single dashboard replaces separate reports for each channel. ### What does a multichannel marketing tool do for your team? **It automates follow-ups, tracks behaviour across channels and reports results in one place.** The main benefits: - **Automates** repetitive campaign tasks so your team focuses on strategy. - **Personalises** messages based on what each customer does. - **Aligns** email, SMS, WhatsApp and social messages under one brand voice. - **Reports** results across channels in one dashboard. - **Scales** from early-stage needs to larger contact volumes. ## 1\. HubSpot Marketing Hub **HubSpot Marketing Hub suits teams that want email, ads, social and CRM data in one structured system.** ![HubSpot Marketing Hub website, showing the Marketing Hub product page](https://aemorph.com/media/saas-tools/multichannel-marketing/hubspot-marketing-hub.jpg) *Screenshot: HubSpot Marketing Hub website, October 2026.* [HubSpot Marketing Hub](https://www.hubspot.com/products/marketing) combines campaign tools with a CRM that stores contact records, behaviour and activity history. Workflows trigger emails and follow-ups based on what customers do, so lead nurturing continues without constant manual work. Core features: - Email, social and ad campaign management - CRM contact records and behaviour tracking - Automation workflows for lead nurturing - Landing pages and forms - Unified channel reports ### HubSpot pricing and suitability **HubSpot starts free for two users, and paid tiers add seats, automation and contact capacity.** | Plan | Price | Billing | Suitable for | Notes | | --- | --- | --- | --- | --- | | Free | USD 0 | Free | Up to 2 users | Basic marketing tools | | Starter | USD 20 per seat a month | Per seat | Small teams | Email and forms without HubSpot branding | | Professional | USD 800 a month | Billed annually (USD 890 monthly) | Teams needing deep automation | Includes 3 core seats | | Enterprise | USD 3,600 a month | Billed annually | Large organisations | Includes 5 core seats | *[Source: HubSpot Marketing Hub pricing, October 2026](https://aemorph.com/sources/#hubspot-marketing-hub-pricing-october-2026-123e)* ## 2\. ActiveCampaign **ActiveCampaign suits service-led, appointment-based and consultative businesses that rely on automated nurturing.** ![ActiveCampaign website, showing the homepage](https://aemorph.com/media/saas-tools/multichannel-marketing/activecampaign.jpg) *Screenshot: ActiveCampaign website, October 2026.* [ActiveCampaign](https://www.activecampaign.com/) focuses on email automation, SMS and behaviour tracking. Tagging and segmentation organise contacts by what they do, so follow-ups stay relevant through the buyer journey. Core features: - Email campaigns with behaviour triggers - SMS messaging - Segmentation and tagging - Site tracking - Nurture sequences ### ActiveCampaign pricing and suitability **ActiveCampaign prices by plan and contact count, starting at USD 15 a month for 1,000 contacts billed yearly.** | Plan | Price | Billing | Suitable for | Notes | | --- | --- | --- | --- | --- | | Starter | USD 15 a month | Billed yearly, 1,000 contacts | Small email programmes | Entry plan | | Plus | USD 49 a month | Billed yearly, 1,000 contacts | Teams adding automation | More automation | | Pro | USD 79 a month | Billed yearly, 1,000 contacts | Advanced journeys | Enhanced orchestration | | Enterprise | USD 145 a month | Billed yearly, 1,000 contacts | High-volume senders | Enterprise support | *[Source: ActiveCampaign pricing, October 2026](https://aemorph.com/sources/#activecampaign-pricing-october-2026)* ## 3\. EngageBay **EngageBay suits early-stage businesses that need email, SMS, social scheduling and a CRM without paying for separate tools.** ![EngageBay website, showing the homepage](https://aemorph.com/media/saas-tools/multichannel-marketing/engagebay.jpg) *Screenshot: EngageBay website, October 2026.* EngageBay bundles marketing, sales and service tools into one low-cost platform. The interface suits teams with limited technical knowledge. Core features: - Email and SMS campaigns - Automation sequences - Social media scheduling - CRM contact management - Landing page builder ### EngageBay pricing and suitability **EngageBay offers a free-forever plan for up to 15 users and low per-user prices on its paid tiers.** | Plan | Price | Billing | Suitable for | Notes | | --- | --- | --- | --- | --- | | Free | USD 0 | Free forever | Up to 15 users | Core marketing and CRM | | Basic, Growth, Pro (marketing) | See pricing page | Per user | Growing teams | Expanded automation by tier | | All-in-One Basic | USD 12.74 per user a month | Per user | Small teams wanting all suites | Marketing, sales and service | | All-in-One Pro | USD 101.99 per user a month | Per user | Advanced teams | Full feature set | *[Source: EngageBay pricing, October 2026](https://aemorph.com/sources/#engagebay-pricing-october-2026)* ## 4\. SendPulse **SendPulse suits businesses that depend on messaging channels such as WhatsApp, chatbots and web push alongside email.** ![SendPulse website, showing the homepage](https://aemorph.com/media/saas-tools/multichannel-marketing/sendpulse.jpg) *Screenshot: SendPulse website, October 2026.* SendPulse supports email, SMS, WhatsApp, chatbots and web push notifications from one account. Automation flows send timely follow-ups, which suits clinics, agencies, retailers and other businesses that rely on quick responses. Core features: - Email, SMS and WhatsApp messaging - Chatbots for lead capture and common questions - Web push notifications - Built-in CRM - Automation flows ### SendPulse pricing and suitability **SendPulse has free tiers for email and chatbots, and charges WhatsApp per message by country.** | Channel | Free allowance | Paid pricing | Suitable for | Notes | | --- | --- | --- | --- | --- | | Email | Up to 500 subscribers | Scales with subscribers | Small lists | 7-day trial of paid features | | Chatbots | 3 bots, 10,000 messages a month | Scales with bots and messages | Messaging-led teams | Covers major messengers | | WhatsApp | None | Per message, by country | WhatsApp-heavy markets | Meta conversation rates apply | *[Source: SendPulse pricing, October 2026](https://aemorph.com/sources/#sendpulse-pricing-october-2026)* ## 5\. Ortto **Ortto suits product-led and service-led businesses that want data-driven customer journeys and retention campaigns.** ![Ortto website, showing the homepage](https://aemorph.com/media/saas-tools/multichannel-marketing/ortto.jpg) *Screenshot: Ortto website, October 2026.* Ortto tracks customer behaviour and builds journeys that respond to it, from first contact through to post-purchase. It combines a customer data platform with email, SMS and in-app messaging. Core features: - Customer behaviour analysis - Email and SMS campaigns - Visual journey builder - Data enrichment - In-app and website messaging ### Ortto pricing and suitability **Ortto sells Professional, Business and Enterprise plans, priced by contacts, with Business and Enterprise billed annually.** | Plan | Price | Billing | Suitable for | Notes | | --- | --- | --- | --- | --- | | Professional | See pricing page | Monthly or annual | Growing teams | Core journeys and messaging | | Business | See pricing page | Annual | Larger teams | Advanced features and volume | | Enterprise | See pricing page | Annual | Large organisations | Custom terms | *[Source: Ortto pricing, October 2026](https://aemorph.com/sources/#ortto-pricing-october-2026)* ## 6\. MoEngage **MoEngage suits app-based and mobile-first businesses with large customer bases and high message volumes.** ![MoEngage website, showing the homepage](https://aemorph.com/media/saas-tools/multichannel-marketing/moengage.jpg) *Screenshot: MoEngage website, October 2026.* MoEngage is a customer engagement platform for email, SMS, WhatsApp and push notifications. Its AI predicts the best send times and customer preferences, and its orchestration engine runs journeys across devices. Core features: - Email and SMS - WhatsApp and push notifications - AI send-time optimisation - Customer insights and segmentation - Mobile-first journey orchestration ### MoEngage pricing and suitability **MoEngage prices by contract, based on monthly active users or contacts, channels and features.** | Plan | Price | Billing | Suitable for | Notes | | --- | --- | --- | --- | --- | | Custom | Quote-based | Contract | Mid-market and enterprise | Priced by MAUs or contacts, channels and features | *[Source: MoEngage pricing, October 2026](https://aemorph.com/sources/#moengage-pricing-october-2026)* ## How to Choose the Right Multichannel Marketing Tool **Start with the channels your customers use most, then match automation depth to your team's skills and budget.** Check five things: priority channels, team skill level, automation needs, expected contact growth and reporting requirements. A tool that fits your daily routine beats one with features nobody uses. ### Which multichannel marketing tool fits which team? **Match the platform to your channel mix and growth stage.** | Tool | Best for | Strengths | Limitations | Pricing model | | --- | --- | --- | --- | --- | | HubSpot Marketing Hub | Structured, CRM-led teams | CRM, automation, landing pages | Costs rise sharply at Professional | Free, then seats and contacts | | ActiveCampaign | Service-led businesses | Advanced automation, tagging | Fewer native messaging channels | Plan and contact count | | EngageBay | Early-stage businesses | Low cost, all-in-one | Less depth than leaders | Free, then per user | | SendPulse | Messaging-heavy outreach | WhatsApp, chatbots, push | WhatsApp costs vary by country | Free tiers, then usage | | Ortto | Data-driven journeys | Customer data and journeys | Higher plans annual only | Contact-based tiers | | MoEngage | Mobile-first engagement | AI optimisation, scale | Contract pricing only | Custom | ## Connect Your Channels to Measurable Growth **Multichannel tools deliver most when every message ties back to a measurable result.** Track channel performance with [marketing analytics software](https://aemorph.com/saas-tools/marketing-analytics/), answer website visitors in real time with [live chat tools](https://aemorph.com/saas-tools/live-chat/), and see how the pieces fit in the [digital marketing guide](https://aemorph.com/guides/what-is-digital-marketing/). THE STRATEGIC CONVERSATION ## Start with a free *strategic conversation*. Every Aemorph engagement starts with a free strategic conversation. It is the fastest way to see whether Aemorph fits your business before you commit budget. [Book a strategic conversation →](https://aemorph.com/contact/) STARTING POINT Free You talk through your goals with Aemorph, and Aemorph quotes your engagement after the conversation.