--- title: "SEO Case Studies Singapore | Aemorph" url: https://aemorph.com/en-sg/case-studies/ description: "SEO case studies Singapore: verified organic search results from ten Aemorph clients, including NCS Singapore at 475% and Synapxe at 245%." schema_type: WebPage publisher: Aemorph publisher_entity: https://aemorph.com/entitymap.json#org_aemorph entities: [place_singapore] language: en-SG updated: 2026-10-25 --- Case studies # Aemorph Case Studies in Singapore: Verified Results From Ten Client Engagements **Six of Aemorph's ten case-study clients are Singapore organisations, and their organic search traffic, where Singapore leads and sales begin, grew in every engagement: NCS Singapore by 475% in 16 months, Synapxe by 245% in seven months after a migration of more than 4,000 pages, EZRA Clinic by 1,807% in 11 months from a low base, Linda Mandarin by 277% and Casa Dental by 94% in 10 months each, and HiBye by 223% in four months.** The portfolio's longest engagement, BizCover, grew 4,820% across nearly eight years. For a cohort of eight clients, the average gain was 467%, or 840% normalised to twelve months. *Cohort for the averages: eight clients, BizCover and Synapxe excluded, with the short EZRA Clinic (11 months) and HiBye (4 months) engagements included; the 840% figure annualises periods of 4 to 56 months. Source: Ahrefs, August 2026.* [Watch the client videos](https://www.youtube.com/playlist?list=PLmofOTxbpcYIL_6KQh-aOHsO468gTrG6l) Written by [Kevin Dam](https://aemorph.com/en-sg/about/), founder of Aemorph, who has practised SEO since 2010 and sits on the [Forbes Agency Council](https://councils.forbes.com/profile/Kevin-Dam-Global-Search-Architect-%7C-SEO-GEO-AEO-IMO-LLM-Visibility-Aemorph/4c8c7a38-1285-470d-8ea8-e517a310a00b). Aemorph is a [Google Partner](https://www.google.com/partners/agency?id=4441861842). [LinkedIn](https://www.linkedin.com/in/kevindam) --- ## Every Singapore Case Study Records Visits Before, After and Over Time **All ten case studies use one format, monthly organic visits at the start and at the end, the length of the measured period and the percentage change, so a Singapore buyer compares any two results like for like.** The six Singapore engagements come first, and the last column lists the SEO work behind each one. | Case study | Sector | Market | Monthly visits before to after | Period | Change | Annualised rate | Scope | Work done | | --- | --- | --- | --- | --- | --- | --- | --- | --- | | [NCS Singapore](https://aemorph.com/en-sg/case-studies/ncs-singapore/) | B2B technology | Singapore | 1,497 to 8,614 | 16 months (Dec 2021 to Apr 2023) | 475% | 272% a year | IT services and B2B technology over 16 months | 27 bespoke informational articles, a link-building campaign of three months and ongoing monitoring | | [Synapxe](https://aemorph.com/en-sg/case-studies/synapxe/) | HealthTech (past client) | Singapore | 6,372 to 21,953 | 7 months | 245% | Short window, not annualised | A 4,000+ page move to Sitecore, counted from the new domain's first full month | Migration planned and checked, backlinks transferred, errors repaired, relevant articles carried over and on-page recommendations given | | [EZRA Clinic](https://aemorph.com/en-sg/case-studies/ezra-clinic/) | Women's health, aesthetics and wellness | Singapore | 210 to 4,005 | 11 months | 1,807% | Short burst, not annualised | A short burst from a small starting base; top-three keywords 4 to 79 | Three on-page recommendations and five backlinks a month, monitored throughout | | [Casa Dental](https://aemorph.com/en-sg/case-studies/casa-dental/) | Dental | Singapore | 3,641 to 7,074 | 10 months | 94% | 122% a year | Gains on top of established traffic; top-three keywords 69 to 130, 114% a year | Four main service pages optimised, supporting content added and backlinks built | | [Linda Mandarin](https://aemorph.com/en-sg/case-studies/linda-mandarin/) | Education | Singapore | 860 to 3,238 | 10 months | 277% | 391% a year | A language school over 10 months; top-three keywords 24 to 70, 261% a year | On-page improvements, refreshed service pages, backlinks and regular publishing | | [HiBye](https://aemorph.com/en-sg/case-studies/hibye/) | Ecommerce | Singapore | 325 to 1,049 | 4 months | 223% | Short burst, not annualised | An early-stage ecommerce result over a short burst | On-page recommendations for service pages, plus 12 backlinks a month | | [BizCover](https://aemorph.com/en-sg/case-studies/bizcover/) | Insurance broker platform | Outside Singapore | 894 to 43,989 | Nearly eight years (Dec 2015 to Sep 2023) | 4,820% | 65% a year | Organic growth compounding across nearly eight years, the longest engagement here | Product and blog pages optimised, broken links and error pages repaired, backlinks from relevant sites | | [Eye Concepts](https://aemorph.com/en-sg/case-studies/eye-concepts/) | Eyewear and eye care | Outside Singapore | 2,008 to 12,483 | 56 months | 522% | 48% a year | An eye care and eyewear result over 56 months; top-three keywords 145 to 568 in a separate 10-month window, 415% a year | 24 blog articles in 12 months and a link-building campaign each month | | [Smile Team](https://aemorph.com/en-sg/case-studies/smile-team/) | Dental | Outside Singapore | 2,506 to 5,629 | 28 months | 125% | 41% a year | An orthodontics group over 28 months | Two blog posts a month for individual locations and backlinks from local sites and directories | | [Remarkable Furniture](https://aemorph.com/en-sg/case-studies/remarkable-furniture/) | Outdoor furniture retail | Outside Singapore | 3,883 to 12,172 | 13 months | 213% | 187% a year | A catalogue rebuild and a platform migration for a retailer with showrooms | Catalogue restructure, WordPress to Magento migration, showroom Google Business Profiles, blog content and link building | *Ahrefs estimates of monthly organic search visits; these are not AI citations. Annualised rate means the compound growth rate over twelve months. EZRA Clinic and HiBye are short engagements from a low base, and Synapxe's seven months start at a new domain's first full month, so none of the three carries an annualised rate in this table. Synapxe's figures are from an Ahrefs organic traffic capture of April 2024. For EZRA Clinic, Casa Dental and Linda Mandarin, the top-three keyword counts cover the same window as the traffic. Source: Ahrefs, August 2026; Synapxe: Ahrefs organic traffic, captured April 2024.* Eight engagements averaged 467% organic traffic growth, 840% once normalised to twelve months, and the four with keyword tracking averaged 612% growth in top-three rankings, 820% normalised. PORTFOLIO AVERAGES, ORGANIC SEARCH. TRAFFIC: 8 CLIENTS, EXCLUDES BIZCOVER, INCLUDES THE SHORT EZRA CLINIC AND HIBYE ENGAGEMENTS. KEYWORDS: 4 CLIENTS. SOURCE: AHREFS ORGANIC TRAFFIC, VERIFIED 23 AUG 2026 | Metric | Raw average | Normalised average | Clients in sample | Note | | --- | --- | --- | --- | --- | | Organic traffic growth | 467% | 840% | 8 | Leaves out BizCover and Synapxe; includes the short EZRA Clinic and HiBye engagements, annualised in the normalised figure | | Top-three keyword ranking growth | 612% | 820% | 4 | Clients whose keyword rankings were tracked | *Organic search results, not AI citations. Traffic cohort: EZRA Clinic, NCS Singapore, Casa Dental, Eye Concepts, HiBye, Linda Mandarin, Remarkable Furniture and Smile Team. Keyword cohort: EZRA Clinic, Casa Dental, Eye Concepts and Linda Mandarin. Normalised = (end / start) ^ (12 / months) minus 1; NCS Singapore, for example, went from 1,497 to 8,614 visits in 16 months, 272% a year. Source: Ahrefs, August 2026.* --- ## Where Singapore Organisations Start by Profile **Pick the case study closest to your sector: the buyers and the constraints match yours, so it is the shortest path to seeing what [SEO](https://aemorph.com/en-sg/glossary/#seo-search-engine-optimisation) (search engine optimisation) does for a Singapore organisation like yours.** - **B2B technology vendors:** start with [NCS Singapore](https://aemorph.com/en-sg/case-studies/ncs-singapore/). - **HealthTech organisations and large sites planning a migration:** start with [Synapxe](https://aemorph.com/en-sg/case-studies/synapxe/). - **Women's health, aesthetics and wellness providers:** start with [EZRA Clinic](https://aemorph.com/en-sg/case-studies/ezra-clinic/). - **Dental groups:** start with [Casa Dental](https://aemorph.com/en-sg/case-studies/casa-dental/) or [Smile Team](https://aemorph.com/en-sg/case-studies/smile-team/). - **Schools and education businesses:** start with [Linda Mandarin](https://aemorph.com/en-sg/case-studies/linda-mandarin/). - **Ecommerce stores:** start with [HiBye](https://aemorph.com/en-sg/case-studies/hibye/) or [Remarkable Furniture](https://aemorph.com/en-sg/case-studies/remarkable-furniture/). - **Insurance and financial services firms:** start with [BizCover](https://aemorph.com/en-sg/case-studies/bizcover/). - **Optometry and specialist healthcare groups:** start with [Eye Concepts](https://aemorph.com/en-sg/case-studies/eye-concepts/). Singapore healthcare providers advertise under the Healthcare Services (Advertisement) Regulations 2021, covered in the [MOH healthcare advertising guide](https://aemorph.com/en-sg/guides/moh-healthcare-advertising-rules/); for financial products, see the [MAS financial advertising guide](https://aemorph.com/en-sg/guides/mas-financial-advertising-rules/). Those obligations stay with your business as the advertiser, and your point of contact approves each regulated claim before it goes live. *General guidance, not legal advice.* --- ## Why These Results Compound in Singapore Search **Length of engagement is the clearest proof here: BizCover grew 4,820% across nearly eight years at an annualised 65% a year, in the bottom third of the portfolio, and still recorded the largest gain of the ten.** In Aemorph's working model, Google and the AI assistants form their view of a business from many sources, its own website among them. Facts kept correct and complete for years, not months, have longer to compound than a quicker, shorter engagement gives them. Among the Singapore results, NCS Singapore has the longest reported measurement window, 16 months, and added 7,117 monthly visits; BizCover's nearly eight years added 43,095, the largest absolute gain, at one of the lowest annual rates. MONTHLY ORGANIC SEARCH VISITS, BEFORE AND AFTER, SORTED BY ENGAGEMENT LENGTH. EACH CLIENT HAS ITS OWN PERIOD. SOURCE: AHREFS ORGANIC TRAFFIC, VERIFIED 23 AUG 2026 | Client | Market | Before | After | Period | Change | Annualised rate | | --- | --- | --- | --- | --- | --- | --- | | HiBye | Singapore | 325 | 1,049 | 4 months | 223% | Short burst, not annualised | | Casa Dental | Singapore | 3,641 | 7,074 | 10 months | 94% | 122% a year | | Linda Mandarin | Singapore | 860 | 3,238 | 10 months | 277% | 391% a year | | EZRA Clinic | Singapore | 210 | 4,005 | 11 months | 1,807% | Short burst, not annualised | | Remarkable Furniture | Outside Singapore | 3,883 | 12,172 | 13 months | 213% | 187% a year | | NCS Singapore | Singapore | 1,497 | 8,614 | 16 months | 475% | 272% a year | | Smile Team | Outside Singapore | 2,506 | 5,629 | 28 months | 125% | 41% a year | | Eye Concepts | Outside Singapore | 2,008 | 12,483 | 56 months | 522% | 48% a year | | BizCover | Outside Singapore | 894 | 43,989 | Nearly eight years (Dec 2015 to Sep 2023) | 4,820% | 65% a year | *Organic search results, not AI citations, in order of engagement length. Source: Ahrefs, August 2026.* These results come from the same team and SEO discipline the entity-first method grew from; they are organic SEO results. Neither the [Brand Codex](https://aemorph.com/en-sg/glossary/#brand-codex), your brand fact sheet, nor the Ground Truth Guarantee, Aemorph's AI accuracy guarantee, produced them or backs them. --- ## Singapore's Search Market and AI Use at Work **Google held 92.16% of search engine market share in Singapore in September 2026 and Bing held 4.53% (StatCounter), so Singapore SEO work centres on Google.** DataReportal's Digital 2026 report counts 5.78 million internet users in Singapore, 98.4% of the population, as of October 2025. IMDA's Singapore Digital Economy Report 2025 found that 73.8% of workers used AI tools at work in 2024, and that AI adoption reached 62.5% among non-SMEs and 14.5% among SMEs, up from 4.2% in 2023. | Measure | Figure | Market and date | Source | | --- | --- | --- | --- | | Google share of search engine market | 92.16% | Singapore, September 2026 | StatCounter | | Bing share of search engine market | 4.53% | Singapore, September 2026 | StatCounter | | Internet users | 5.78 million, 98.4% of the population | Singapore, as of October 2025 | DataReportal | | Workers using AI tools at work | 73.8% | Singapore, 2024 | IMDA | | AI adoption, non-SMEs and SMEs | 62.5% and 14.5% (SMEs 4.2% in 2023) | Singapore, 2024 | IMDA | *Sources: StatCounter Global Stats, search engine market share, Singapore, September 2026; DataReportal, Digital 2026: Singapore, data as of October 2025; IMDA, Singapore Digital Economy Report 2025, 6 October 2025.* Aemorph is headquartered at 34 South Bridge Road, Singapore, and serves each client in its own business hours. More Singapore figures are on the [AI search statistics for Singapore](https://aemorph.com/en-sg/statistics/ai-search-statistics-singapore/) page. --- ## See Your Singapore Business in the Next Case Study **Your first step is a free [strategic conversation](https://aemorph.com/en-sg/services/strategic-conversation/); after it, any business buys the [Showstopper Sensor](https://aemorph.com/en-sg/glossary/#showstopper-sensor-sprint-1) (Sprint 1) on its own: a 30-day showstopper-answer sprint for ChatGPT, Claude, Gemini and Perplexity that publishes your approved answers to the questions Singapore buyers put to AI assistants.** On the enterprise route, Sprint 1 runs inside Attain or Apex, after the audit and the Influencer Blueprint. **When you buy the Showstopper Sensor on its own, the [Ground Truth Guarantee](https://aemorph.com/en-sg/glossary/#ground-truth-guarantee) backs it: correct in ChatGPT, Claude, Gemini and Perplexity within 30 days of publishing, or a 100% refund of Sprint 1 and 60 more days of work.** *Terms: the Ground Truth Guarantee covers Sprint 1 bought on its own; Sprint 1 inside a monthly package carries no refund; it does not cover Sprint 2 ([Entity Hardening](https://aemorph.com/en-sg/glossary/#entity-hardening-sprint-2)), search rankings or Google AI Overviews. [Full terms](https://aemorph.com/en-sg/pricing/#the-ground-truth-guarantee)* Aemorph quotes each engagement after the strategic conversation, with starting points on the [pricing page](https://aemorph.com/en-sg/pricing/). If grants come into your budget, the [PSG SEO page](https://aemorph.com/en-sg/services/psg-seo/) explains the EDGE / PSG route for Singapore businesses. [Start with the Showstopper Sensor](https://aemorph.com/en-sg/services/30-day-showstopper-sensor-sprint/) [Book a strategic conversation](https://aemorph.com/en-sg/contact/) ## Explore further Case studies ### BizCover Insurance SEO Case Study Insurance SEO case study: BizCover, a business insurance broker platform, grew organic traffic 4,820% across nearly eight years, 65% a year annualised. Read → [BizCover Insurance SEO Case Study](https://aemorph.com/en-sg/case-studies/bizcover/) Case studies ### Casa Dental Case Study Dental SEO case study: Casa Dental, a Singapore dental practice, grew organic traffic 94% and top-three keywords 88% in 10 months with Aemorph. Read → [Casa Dental Case Study](https://aemorph.com/en-sg/case-studies/casa-dental/) Case studies ### Eye Concepts Case Study Optometrist SEO case study for Singapore readers: Eye Concepts grew organic traffic 522% across 56 months, and top-three keywords grew 292% in 10 months. Read → [Eye Concepts Case Study](https://aemorph.com/en-sg/case-studies/eye-concepts/) Case studies ### EZRA Clinic Case Study Aesthetic clinic SEO case study: EZRA Clinic in Singapore grew organic traffic 1,807% in 11 months, with top-three keywords up from 4 to 79. Read → [EZRA Clinic Case Study](https://aemorph.com/en-sg/case-studies/ezra-clinic/) Case studies ### HiBye Case Study HiBye case study: a Singapore ecommerce retailer grew organic traffic 223% in 4 months from a low base. An early-stage SEO result, verified with Ahrefs. Read → [HiBye Case Study](https://aemorph.com/en-sg/case-studies/hibye/) Case studies ### Linda Mandarin Case Study Language school SEO case study: Linda Mandarin, a Singapore Mandarin school, grew organic traffic 277% and top-three keywords 192% in 10 months with Aemorph. Read → [Linda Mandarin Case Study](https://aemorph.com/en-sg/case-studies/linda-mandarin/) Case studies ### NCS Singapore Case Study Enterprise IT SEO case study: NCS Singapore's organic traffic grew 475% in 16 months with Aemorph. Singapore B2B technology result, verified and sourced. Read → [NCS Singapore Case Study](https://aemorph.com/en-sg/case-studies/ncs-singapore/) Case studies ### Remarkable Furniture Case Study Furniture ecommerce SEO case study: Remarkable Furniture's organic traffic grew 213% in 13 months after a catalogue fix. Lessons for Singapore retailers. Read → [Remarkable Furniture Case Study](https://aemorph.com/en-sg/case-studies/remarkable-furniture/) Case studies ### Smile Team Case Study Orthodontist SEO case study: Smile Team grew organic traffic 125% in 28 months. The method, the figures and what they mean for Singapore dental groups. Read → [Smile Team Case Study](https://aemorph.com/en-sg/case-studies/smile-team/) Case studies ### Synapxe Case Study Healthcare SEO case study: Synapxe's organic traffic grew 245% in 7 months after Aemorph planned its 4,000+ page Sitecore migration in Singapore. Read → [Synapxe Case Study](https://aemorph.com/en-sg/case-studies/synapxe/) THE STRATEGIC CONVERSATION ## Start with a free *strategic conversation*. Every Aemorph engagement starts with a free strategic conversation. It is the fastest way to see whether Aemorph fits your business before you commit budget. [Book a strategic conversation →](https://aemorph.com/en-sg/contact/) STARTING POINT Free You talk through your goals with Aemorph, and Aemorph quotes your engagement after the conversation.